Manager SEO (Virtual)

Manager SEO (Virtual) Location Phoenix, AZ (Central City area) :

The Sandra Day O'Connor College of Law at Arizona State University seeks an experienced and creative individual for the position of Executive Director of Marketing and Strategic Communications. Under the direction of the dean, the successful candidate will work as a communications strategist to represent ASU Law in building a comprehensive strategy to enhance the law school's reputation and improve enrollment outcomes to meet the college's goals. This position will oversee 9 team members and will work with other units to maximize and optimize marketing efforts, while guiding the dean and college leadership in strategic efforts to position the law school and its programs. Candidate should be available for limited travel and presentations.

Job Family

Generic

Department Name

College Of Law

Full-Time/Part-Time

Full-Time

VP Code

VP/EXEC VICE PROV DPC

Scope of Search

Open

Grant Funded Position

This is not a grant funded position and is not contingent on future grant funding.

Salary Range

$100,000 - $150,000 per year; DOE

Close Date

29-January-2024

Category

04

Essential Duties

Duties include but are not limited to:

• Supervising the staff of the law school's Marketing and Strategic Communications team. This includes the Director of Marketing and the Assistant Director of Communications.
• Managing the projects of the Marketing and Communications team and setting priorities for the unit.
• Advising college leadership on marketing and communications opportunities in support of strategic initiatives.
• Developing new and maintaining current relationships for ASU and the college of law with media organizations such as newspapers, local and national television and radio stations and television networks.
• Managing media relations and serving as the senior media relations officer.
• Writing, reviewing and advising on design of stories and other features with media potential.
• Supporting the dean for presentations and speeches.
• Developing and maintaining the marketing and communications budget in cooperation with the college CFO.
• Preparing and submitting reports regarding Marketing and Communications operation, including an annual strategic plan for communications and marketing.
• Overseeing the hiring, training, and evaluation of Marketing and Communications staff.
• Resolving problems and issues affecting Marketing and Communications and directing measures to improve the effectiveness and efficiency of the office.
• Physical presence at the workplace is an essential function of this position.
• Other duties as assigned to support the goals of the college of law and/or ASU.

Minimum Qualifications

Masters degree in a field appropriate to the area of assignment, and eight (8) years of related administrative experience which includes five (5) years of supervisory experience; OR, any equivalent combination of education and/or experience from which comparable knowledge, skills, and abilities have been achieved.

Desired Qualifications

• Demonstrated knowledge of: the principles and practices in strategic public relations; managements and supervision; budget management methods and techniques; organizational management; principles and strategies for effective marketing.
• Experience in: consulting on communications issues for a law firm or on legal matters; project management; leading public relations efforts in a legal environment; branding and marketing a product; coordinating and building relationships with the media.
• Experience supervising a team of subordinates; including managing, coaching, conducting performance evaluations and promoting an overall positive team environment.
• Experience working in a higher education environment.
• Demonstrated knowledge of: writing, editing, and distribution of news releases; local, regional and national media sources and contacts; higher education issues, rankings.
• Experience in: identifying, developing, and marketing a product; translating materials from specific disciplines for release to media for public consumption; written and verbal communication; maintaining effective working relationships; interacting with diverse populations; using a computer and applicable software.

Working Environment

• Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding, and manipulating a computer mouse.
• Required to stand for varying lengths of time and walk moderate distances to perform work.
• Frequent bending, reaching, lifting, pushing and pulling up to 25 pounds.
• Regular activities require ability to quickly change priorities which may include and/or are subject to resolution of conflicts.
• Ability to clearly communicate to perform essential functions.
• Use standard office equipment including, but not limited to: computer workstation/laptop (keyboard, monitor and mouse), printer, fax, calculator, copier, telephone and associated computer/technology.

Department Statement

The Sandra Day O'Connor College of Law at Arizona State University is one of the nation's preeminent law schools, focused on offering students a personalized legal education. Ranked No. 1 in Arizona since 2010 and No. 32 nationally by U.S. News & World Report, ASU Law offers students the opportunity to tailor their education, to match externships to their interests and career services resources to help land their ideal jobs. Additionally, ASU Law's LEED Gold certified building in downtown Phoenix is steps away from the legal, political and economic heart of Arizona. For more information, visit law.asu.edu.

ASU Statement

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions intellectual and cultural diversity, and welcomes students from all fifty states and more than one hundred nations across the globe. ASU is a tobacco-free university. For details visit Arizona State University is a VEVRAA Federal Contractor and an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other basis protected by law. Notice of Availability of the ASU Annual Security and Fire Safety Report In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU's Annual Security and Fire Safety Report is available online at You may request a hard copy of the report by contacting the ASU PD at 480-965-3456. Relocation Assistance - For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit

Employment Verification Statement

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Instructions to Apply

Application deadline is 3:00PM Arizona time on the date indicated. Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position. ASU does not pay for travel expenses associated with interviews, unless otherwise indicated. Only electronic applications are accepted for this position. IMPORTANT NOTE: What is the meaning of “equivalent combination” in the minimum qualifications? It means one year of higher education or 24 credit hours, is equal to one year of experience. For example, a four year Bachelor's degree is equal to four years of experience.