Marketing Manager: Acquisitions & Greenfields

Job Description

Job Description

A1 Garage Door Service is looking for an experienced and strategic Marketing Manager, Acquisitions & Greenfields to lead marketing initiatives that drive growth across new and expanding markets. This role is a key player in how we grow — developing and executing go-to-market plans for greenfield launches while integrating and optimizing marketing efforts for newly acquired brands .

You’ll oversee strategy and execution for a portfolio that includes A1 Garage, Don’s Garage, Garage Door Doctor, and Welborn Garage Doors , supporting more than 30 markets nationwide . The right person brings both creativity and data-driven decision-making, thrives in fast-moving environments, and can balance hands-on execution with strategic leadership.

Greenfield Market Expansion

• Develop and execute full-funnel marketing plans to launch and grow new markets

• Conduct research to understand local trends, customer behavior, and growth potential

• Identify and test the right mix of digital and traditional marketing channels by market

• Manage vendor relationships and budget allocation to drive brand awareness and lead volume

Acquisition Integration

• Lead the marketing integration of newly acquired companies, ensuring smooth transitions

• Align messaging, creative, and campaigns with A1’s brand standards and customer acquisition goals

• Oversee updates to all brand assets — websites, social media, Google Business Profiles, press releases, and acquisition checklists

Multi-Channel Campaign Management

• Partner with subject-matter experts to manage SEO, SEM, paid social, and direct mail campaigns

• Tailor messaging and creative for each market while maintaining overall brand cohesion

• Track lead flow and optimize campaigns for conversion and ROI

Performance & ROI

• Measure campaign performance across all channels

• Report on marketing impact, lead performance, and key growth metrics

• Use data to adjust strategy in real time and improve return on investment

Cross-Functional Collaboration

• Work closely with Sales and Operations to align marketing initiatives with business goals

• Support regional leaders on localized campaigns that drive market penetration

• Collaborate with internal and external partners to ensure consistent execution across markets

Brand Consistency

• Maintain unified brand messaging across all channels and markets

• Ensure alignment with A1’s brand voice and private-equity-backed growth strategy

Budget & Resource Management

• Build and manage marketing budgets for both new market launches and acquisitions

• Optimize spend across channels and campaigns for maximum effectiveness

• 5+ years in growth or multi-market marketing, ideally with acquisition or greenfield experience

• Proven success building and scaling marketing strategies across multiple locations or brands

• Strong understanding of digital and traditional marketing channels

• Data-driven approach with experience using analytics to guide strategy

• Excellent communication and collaboration skills

• Bachelor’s degree in Marketing, Business, or related field

#INDA1

Benefits and other cool stuff:

· Medical, dental, vision, 401K

· Paid Time Off

· Weekly Pay

· Internal Promotion opportunities

· Company swag

(Please note: benefits are not available for part time, temporary or contract roles)

A1 Garage Door (and affiliate companies) provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.

Compensation Range: $100K - $120K