Technical Data Analyst
- Design, manage, and optimize data repositories, including the development of scalable data marts to support business reporting needs.
- Develop, document, and maintain stored procedures and ETL processes to ensure accurate and timely data flow across systems.
- Create and manage automated daily reporting for membership KPIs, including enrollment counts, revenue, call center metrics (OB/IB activity), agent productivity, and cash flow.
- Build KPI reporting frameworks including revenue per hour, conversion rates, ASP, talk time, and lead penetration.
- Create and maintain dashboards related to marketing efforts, including direct mail campaigns, email engagement, promo code redemption, and multi-touch attribution.
- Analyze lead saturation and campaign effectiveness to identify opportunities for sales performance improvement.
- Deliver collections and cash flow reporting to support financial forecasting and planning.
- Own and manage data quality improvement processes (e.g., data deduplication, enrichment, and cleansing via APIs like Melissa Data and NCOA integration).
- Provide ongoing Salesforce campaign performance insights, including dialer campaign trends and enrollment penetration rates.
- Support SMS and paid social attribution reporting, integrating customer touchpoint data from multiple sources.
- Build and maintain ad hoc datasets and lead lists for targeted marketing and email campaigns.
- Collaborate with business stakeholders to define data needs and deliver custom analytics.
- Bachelor's degree in Computer Science, Data Analytics, Information Systems, or a related field (Master’s preferred), or equivalent experience with 10+ years in a hands-on technical data role
- Expert-level proficiency in SQL for data extraction, transformation, and aggregation
- Advanced Power BI skills with the ability to build and maintain enterprise-level dashboards
- Strong understanding of marketing analytics, lead management, and call center KPIs
- Proven experience managing data repositories and building data marts
- Experience developing stored procedures and maintaining ETL pipelines
- Experience working with data hygiene tools and methodologies (e.g., NCOA, Melissa Data API)
- Strong analytical thinking and communication skills; ability to convey complex data findings to business stakeholders
- Exceptional attention to detail, time management, and prioritization in a fast-paced environment
- Exclusive Team Member Travel Discounts
- Affordable Medical Insurance
- 100% Employer Paid Dental and Vision Insurance
- HSA with Company Contribution
- 401(k)
- Basic and Voluntary Life & AD&D
- Pet Benefits
- Free Parking
- Amazing Culture!
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