Marketing/Community Liaison
Join Exceptional Healthcare new community hospital as a Marketing Liaison. In this role you'll lead our strategic marketing initiatives while serving as the vital connection between our hospital, healthcare partners, and the local community. This role combines creative marketing expertise with relationship building to drive patient engagement and service line growth.
Key Responsibilities
Strategic Marketing & Business Development
- Design and execute comprehensive marketing campaigns to enhance brand awareness and drive patient volume
- Analyze market trends, competitor activities, and growth opportunities to inform strategic decisions
- Develop and manage relationships with key community stakeholders and healthcare partners
- Create and implement data-driven strategies to capitalize on market opportunities
- Collaborate with clinical leadership to launch and promote new healthcare services
- Orchestrate high-impact community events, facility tours, and sponsorship programs
- Lead social media strategy and content creation
- Partner with the corporate marketing team on brand initiatives and campaigns
- Drive community engagement through strategic networking and outreach programs
- 5+ years of business development or marketing experience
- Proven track record of driving growth through strategic marketing initiatives
- Outstanding presentation and communication skills
- Strong project management abilities with excellent time management
- Valid driver's license and reliable transportation
- Ability to work independently and adapt to changing priorities
- Healthcare marketing experience
- Bachelor’s degree in marketing, Business, or related field
- Knowledge of healthcare industry trends and regulations
- Experience with healthcare social media marketing
- Demonstrated success in community relationship-building
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