ATSU - Admissions Counselor
Job Description
Job Description
Description:
The Admissions Counselor executes strategic recruitment initiatives for A.T. Still University's health professions programs. The Counselor manages the full admission cycle from initial prospect engagement and eligibility assessment to final matriculation. This role is pivotal in curating a high-caliber cohort of future healthcare professionals who align with the University’s mission.
The Admissions Counselor reports to the Assistant Director – Recruitment and Retention on respective campus.
Strategic Student Recruitment:
- Collaborate with admissions leadership to design and execute data-driven recruitment strategies
- Manage high volume of one-on-one meetings and phone calls with prospective students and applicants
- Represent the university at key external events, including national conferences and college visits, to build brand awareness and engage with potential applicants.
Candidate Advising & Enrollment Counseling:
- Act as a dedicated subject matter expert for prospective students, providing tailored guidance on program curricula, student support services, educational financing options, and career trajectories;
- Navigate candidates through the complex enrollment lifecycle, serving as a primary advocate to resolve barriers and improve "lead-to-applicant" conversion rates.
- Serve as the primary point of contact for prospective students, helping them navigate forms, deadlines, connecting with student support services, and financial resources with professionalism and empathy.
- Holistic Application Evaluation
- Execute a comprehensive review of applicant credentials, analyzing academic rigor, clinical exposure, and mission-fit to identify top-tier candidates.
- Adhere to all institutional policies and deadlines.
Interviews & Public Engagement:
- Facilitate structured interviews to assess applicant motivation, emotional intelligence, and alignment with healthcare professional standards.
- Participate in the applicant selection process which may include applicant screening and interviewing.
- Deliver high-impact presentations to diverse stakeholders, leveraging persuasive communication to articulate the unique value proposition of the university’s programs
Stakeholder Engagement & Relationship Building:
- Cultivate a robust network of faculty, alumni, and healthcare industry partners to create a sustainable pipeline of professional referrals.
- Engage with applicants and students at milestone events like open houses, orientations, white coat ceremonies, and information sessions, fostering a sense of belonging from day one.
Collaborate for Success:
- Work closely with faculty and administrators to refine the admissions process and ensure ATSU programs remain competitive and compliant with industry trends.
- Collaborate across departments to elevate the program’s reputation and visibility within the professional healthcare community.
Record Keeping and Reporting:
- Maintain accurate records of applicant information, decisions, and communication within the CRM
- May also be responsible for generating reports on admissions statistics, applicant demographics, and other relevant data.
Education & Experience:
Four Year College Degree Required; No minimum experience required
Knowledge:
Logistical Coordination: Highly organized with a proven track record of managing complex schedules and competing priorities.
Decision Making: Knowledge of project management in order to lead a large portfolio of student applicants and varied academic programs.
Skills:
Strong public speaking skills
Excellent written communications
Proven technical aptitude.
Abilities:
Cross-Functional Collaboration: Adept at building rapport and working effectively within diverse, multidisciplinary teams. A high level of professionalism is critical in this role.
Decision Making: Ability to respond to applicant questions in a timely manner while balancing travel and presentation responsibilities is required.
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