B2B Outbound Appointment Setter Cold Calling Remote W2

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About SalesRoads

SalesRoads is a B2B lead generation and appointment-setting agency supporting clients across multiple industries.

If you’re strong on the phone, comfortable with cold calls, and want stable hourly pay with uncapped commission, this role is built for you.

In this role, you will make outbound phone calls to business decision-makers and set qualified appointments for our clients’ sales teams.

This is an appointment-setting/lead-qualification role. It is not a customer service and not a full-cycle closing position .

Work Location

This is a 100% remote W2 position . Candidates must have a quiet home workspace and reliable high-speed internet.

What You’ll Do

• Make outbound B2B phone calls to business contacts and decision-makers

• Deliver a concise, value-based introduction and qualify interest

• Set qualified appointments for client sales teams (you do not close deals)

• Accurately document activity and outcomes in company systems

• Participate in coaching, training, and call reviews to improve performance

• Grow within clearly defined career paths based on performance and values

Pay Structure

• On - Target Earnings: $22.50 per hour.
• ​​​​​​​ Base Pay: $17.00 per hour (W2)
• Commission: Uncapped , paid per qualified appointment.
• Typical Full-Time Earnings: $40,000–$55,000 per year (actual earnings vary by individual performance; top performers often earn significantly more)

This is not a commission-only role. You earn a stable hourly base plus performance-based commission.

How the Commission Works (Important)

SalesRoads runs a range of outbound programs across industries, audiences, and call difficulty levels.

We intentionally design every program so that, when goals are met, earning potential is the same regardless of program size or difficulty .

Some programs involve higher-volume outreach to easier-to-reach contacts. Other programs focus on harder-to-reach executive-level decision-makers.

To keep compensation fair and consistent, each program is structured so that the on-target commission opportunity is $5.50 per hour when program goals are met.

Examples:

• Higher-volume programs may pay a smaller commission per appointment, with higher hourly goals

• Executive-level programs may pay significantly more per appointment, with lower overall appointment targets

This structure ensures you are not penalized for being assigned to a significantly more challenging program.

Benefits

• Paid Time Off (PTO)

  • Year 1: 40 hours (full-time or part-time)

  • Year 2: 120 hours for full-time employees; 40 hours for part-time employees

  • Carry-over available per policy

• Health coverage: Minimum Essential Coverage (MEC)

• Dental and vision insurance

• 401(k) retirement plan

• Life insurance and additional voluntary life options

• Accidental death and dismemberment insurance

• Short-term and long-term disability coverage

• Legal assistance benefits

• Employee discounts and incentive programs

What We’re Looking For

• 1+ year of experience in outbound B2B calling, appointment setting, lead generation, or similar roles

• Confident, professional phone presence

• Comfortable with cold calling and objection handling

• Coachable, consistent, and dependable

• Strong time management and follow-through

• Ability to work independently in a remote environment

What Success Looks Like

• Consistent daily call activity

• Accurate documentation and follow-up

• Improvement in call quality and appointment conversion

• Meeting or exceeding program-specific appointment goals

You can learn more about our culture and environment by visiting us at David Kreiger , LinkedIn , or our Website .

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