Marketing & Content Lead
- Plan and manage digital content across web, social, and email platforms
- Launch and optimize paid campaigns on Meta, Google, LinkedIn, TikTok, and more
- Develop creative content (posts, ads, landing pages, videos) in line with our brand
- Partner with the Director of Marketing and Videographer for campaign strategy and execution
- Analyze campaign and channel performance, reporting results and insights
- Monitor digital trends, audience engagement, and competitor activities
- Contribute to employer branding and recruiting efforts on LinkedIn and other channels
- Medical, dental, and vision insurance
- Paid time off (PTO) and paid holidays
- Family-friendly schedule (Monday–Friday, standard business hours)
- No nights, weekends, holidays
- Excellent team environment and leadership collaboration
- Voluntary Life, AD&D, short-term and long-term disability options
- 401K retirement plan
- Employee-only perks and discounts on chiropractic care and other services
- 4+ years’ experience in digital marketing, content strategy, or campaign management (healthcare or multi-location experience preferred).
- Strong understanding of digital advertising platforms (Meta, Google, LinkedIn, TikTok) and campaign optimization
- Creative thinker with a sharp eye for detail and brand consistency
- Excellent written communication and storytelling ability
- Highly organized, with the ability to manage multiple projects and deadlines
- Comfortable working in a fast-paced, collaborative environment
- Proficient in tools like Canva, Adobe Creative Suite, or similar for light design work
- Strong project management and collaboration abilities
- Experience in healthcare, wellness, or multi-location organizations is a plus
- Able to sit and work at a computer for extended periods
- Occasional travel to company sites or events
- Comfortable collaborating on video and creative projects
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