Marketing and Media Intern

Job Description

Job Description

Position Summary

We are seeking a highly motivated and creative Marketing & Social Media Intern to join our growing team as we expand our services to the general mental health and wellness market. In this role, you will play a vital part in increasing brand awareness and driving client engagement through innovative marketing and social media campaigns.

Responsibilities

• Social Media Management:
  • Develop and execute engaging social media campaigns across key platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok) aligned with our brand voice and target audience.
  • Create compelling and informative social media content, including text, images, videos, and interactive stories.
  • Monitor social media channels, respond to inquiries and comments promptly, and foster positive online community interactions.
  • Track and analyze social media performance metrics (reach, engagement, website traffic) and provide data-driven insights for campaign optimization.
• Content Creation:
  • Assist in the creation of website content, blog posts, articles, and other digital marketing materials that educate the public about mental health and wellness topics.
  • Conduct research and gather information on industry trends, best practices, and competitor activities.
  • Assist with the development of creative concepts for marketingcampaigns, including email marketing, online advertising, and public relations initiatives.
• Marketing Support:
  • Assist with the planning and execution of marketing events and community outreach programs.
  • Support data entry and administrative tasks related to marketingcampaigns.
  • Stay abreast of industry best practices and emerging trends in digital marketing and mental health communication.

Qualifications

• Currently enrolled in a Bachelor's degree program in Marketing, Advertising, Communications, Journalism, or a related field.
• Strong interest in mental health and wellness, and a passion for making a positive impact on the community.
• Excellent written and verbal communication skills, with the ability to adapt to different communication styles.
• Proficient in social media platforms and their best practices, with a strong understanding of social media analytics.
• Creative and imaginative with a strong eye for detail and a knack for storytelling.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong organizational and time-management skills1 with the ability to prioritize tasks effectively.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and comfortable learning new software.
• Experience with graphic design software (e.g., Adobe Photoshop, Canva) is a plus.
• Portfolio of past work (e.g., social media campaigns, writing samples) is preferred.

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Skills

• Microsoft Office Suite
• Social Media Platforms
• CRM Software
• Market Research
• Content Creation
• Data Analysis
• PowerPoint