Rain Media: Subscription & Retention Manager

Hiring: Subscription & Retention Manager

Company: Rain Media

Reports to: Director of Growth

Status: Full-time / W2

Location: US-Based /Remote

Position Overview

Are You a Customer Lifecycle Architect Who Knows How to Turn Customers Into Lifelong Fans?

If you think in funnels, obsess over churn curves, and see customer journeys as living systems that can always be optimized, this role is for you.

At Organics Ocean, we’re looking for a Subscription & Retention Manager who will own and evolve the entire customer lifecycle across both DTC and Amazon. This is an individual contributor role (no direct reports) with high ownership, responsible for improving retention, reducing churn, increasing repeat purchase rate and maximizing lifetime value.

You will own the strategy, execution, and optimization of our subscription ecosystem, lifecycle automations and retention programs. You will be empowered to make data-driven decisions, run experiments, and implement initiatives that materially impact revenue.

If you love turning data into strategy, building scalable lifecycle systems, and creating personalized customer experiences that drive long-term loyalty, keep reading.

This is a hands-on, outcomes-driven role. If you’re looking for a purely advisory position or one focused on one-off campaigns, this won’t be a fit.

Who we are: Organics Ocean

We are a premium direct-to-consumer supplement brand helping people live healthier lives through science-backed, clean, and effective products.

We’re not a company where things stay the same. We test, we optimize, we innovate—and we want someone who thrives in that kind of high-accountability, fast-paced environment.

Why join our team?

High-growth eCommerce brand: Driven by innovation and fast execution, Organics Ocean has seen 350% year over year growth.

Ownership & Accountability: We trust our team members to take full ownership of their responsibilities. You are empowered to lead, execute, and improve without micromanagement. We value individuals who take initiative, hold themselves accountable, and drive meaningful results.

A team of high performers: We push boundaries, move fast, and get things done. The company is in a hockey stick growth phase. This is not a good fit for those who don’t want to grow.

Responsibilities

Subscription & Retention Strategy

• Own the full subscription and retention lifecycle across DTC and Amazon
  
  
• Design and optimize customer journeys from first purchase through long-term loyalty
  
  
• Build and evolve lifecycle automation, save flows, cancellation journeys, and loyalty initiatives
  
  
• Lead churn reduction initiatives, especially in Months 1–3 of the customer lifecycle
  
  
• Improve repeat purchase rate and time-to-second-order

Lifecycle & Personalization

• Own all lifecycle touchpoints across email, SMS, and subscription experiences
  
  
• Design and optimize personalized customer journeys based on behavior and data
  
  
• Approve all lifecycle content and flows
  
  
• Lead initiatives around loyalty programs, gifting, retention offers, and customer rewards
  
  
• Partner with Supply Chain to support boxing experience, free gifts, and customer incentives

Data-Driven Optimization

• Own core retention KPIs:
  
  
  • Churn rate
    
    
  • Repeat purchase rate
    
    
  • Time-to-next-order
    
    
  • Lifetime value
    
    
• Analyze dashboards and customer data to identify opportunities
  
  
• Design and run structured experiments to improve retention performance
  
  
• Translate insights into scalable systems and automations

Cross-Functional Leadership

• Partner closely with:
  
  
  • Customer Care (feedback loops and lifecycle insights)
    
    
  • Supply Chain (inventory, gifting, sourcing)
    
    
  • Product (launch integration into lifecycle)
    
    
  • Growth & Ecommerce teams
    
    
  • Email and SMS agencies
    
    
• Influence pricing, cadence, and offers through data-driven recommendations
  
  

Execution & Ownership

• Take end-to-end ownership of the retention and subscription function
  
  
• Manage agencies and external partners
  
  
• Build living documentation of the full customer lifecycle
  
  
• Continuously evolve lifecycle sophistication and personalization

What success looks like

• Map + document the customer journey end-to-end (living doc)
• Audit lifecycle flows (email/SMS/subscription), identify quick wins
• Launch 2–4 retention tests focused on Months 1–3 churn
• Establish KPI baseline + reporting cadence

In 12 months:

• Meaningfully lift lifetime value across the entire customer journey
• Increase repeat purchase rate + improve time-to-next-order
• Build more segmented/personalized lifecycle engine
  
  

Requirements

• 7+ years of experience in subscription, retention, lifecycle, or ecommerce growth roles
• Proven ownership of a retention or subscription program at a DTC or ecommerce brand
• Deep experience within the Shopify ecosystem
• Hands-on experience with subscription platforms such as:
  • Loop Subscriptions or Recharge
• Strong experience with lifecycle platforms:
  • Klaviyo (email & SMS)
• Experience working with attribution platforms (Northbeam or similar)
• Strong data fluency and dashboard literacy
• Experience improving churn, LTV, and repeat purchase metrics
• Ability to own strategy and execution end-to-end

Additional requirements:

• Willingness to work US time zones, regardless of geographic location.
• Access to a computer
• Reliable internet connection
• Reliable and distraction-free work environment
• Occasional travel may be required

Offer Details

• This is a full-time, remote, W-2 employee position.
• Pay is $105K – $125K /year based on experience.
• Healthcare, dental and vision plans are available

About Organics Ocean

To learn the founder’s story and more about Organics Ocean, visit the website.

The company is a place for innovation. Team roles and responsibilities are clear, and the passion of being a part of something bigger than one’s self is shared among everyone. The environment is casual, but the work is serious. Riding this wave of growth only works with A-Players on the team, and that is what everyone is, an A-Player.

Cultural Pillars:

• Accountability : Take full ownership of your responsibilities and their outcomes. You commit to seeing tasks through, accepting both successes and failures as your own, and continuously learning and improving along the way.
• Operational Excellence: We believe a strong Foundation is a scalable business. In e-commerce, every action becomes a building block and small cracks compound quickly as we grow. We prioritize building reliable processes, systems, and standards that hold up under scale. We fix breakdowns early, design for consistency, and execute with discipline so growth doesn't introduce chaos.
• Clarity & Trust: Clarity builds trust, and it goes both ways. Leaders are responsible for setting clear expectations, priorities, and context. Team members are responsible for asking questions, raising their hands, and seeking clarity when something is unclear. When clarity is actively given an actively sought, trust grows, decisions improve, and the teams move faster together.
• Efficient Leverage: Efficient leverage means doing the right work, not more work. We challenge the status quo, explore better ways of working, and speak up when we see opportunities to improve. We value fresh thinking, but apply it with intention, building systems, making decisions, and creating leverage that drives meaningful impact. Through innovation paired with discipline, we pull the right levers to move the business forward and scale sustainably.
• Move Fast and Persevere: We push forward with speed and determination, even when things get tough. In the fast-paced world of eCommerce and startups, challenges are inevitable. Success comes from acting quickly, adapting, and staying resilient when obstacles arise. We don’t slow down when things get hard—we press through and keep moving forward.