Director, Partnership Product Development
- Develop and package partnership platforms and thematic campaigns that align with team priorities, partner goals, and cultural relevance.
- Organize and refine sales-facing concepts (e.g., real estate-oriented or asset oriented) into structured offerings that can be customized or scaled.
- Align platform concepts with available assets and categories to maximize commercial viability.
- Serve as a primary storyteller in the construction of these platforms and pitches – shaping the flow and narrative of each effort.
- Stay ahead of industry trends in sports partnerships, marketing activations, and fan engagement to continuously innovate sellable assets.
- Support the Partnership Sales team by creating strategic briefs, pitch frameworks, and concept narratives for new business and upsell opportunities.
- Partner with Creative and Business Intelligence/Insights teams to turn strategies into polished materials – decks, one-pagers, and concept visuals.
- Maintain an internal “menu” of ready-to-sell platform options and examples that Sales can easily access and adapt.
- Ensure partnership platforms and programs are actionable, measurable and mutually beneficial.
- Partner with the Partnership Strategy & Service team to contribute to annual playbooks, activation plans, and recap documentation.
- Assist in translating partner goals into programmatic strategies that drive retention and upsell.
- Help connect strategic themes to key moments in the season calendar and organizational priorities to support stronger engagement.
- Contribute to the development and launch of strategic enterprise initiatives, including:
- B2B Alliance – Assist with platform design, membership packaging, and storytelling.
- B2C Agency – Support concept development, go-to-market positioning, and service model materials.
- P15 Studios – Help develop content-driven partner offerings and support platform integration across sales efforts.
- Collaborate across departments to synthesize inputs, manage timelines, and deliver on project goals.
- Own the organization and evolution of GPS Product Development’s strategic and creative asset library – including frameworks, decks, sizzle concepts, icons, and case studies
- Ensure internal teams have easy access to the most up-to-date and effective materials to support sales and service efforts
- Partner with the Creative team to maintain brand alignment and presentation consistency across all strategic tools and storytelling assets.
- Regularly audit, refine, and retire outdated content to ensure only the highest quality materials are in circulation.
- Track record of developing sales and service-facing materials that drive revenue or retention
- Highly organized and detail-oriented, with strong ability to manage multiple timelines and priorities
- Skilled collaborator with experience working across Strategy, Sales, Creative, and Analytics
- High school diploma or GED
- Minimum 5+ years of experience in partnership strategy, brand planning, sponsorship development, or consulting
- Previous leadership experience supervising or mentoring team members.
- Experience in sports, media, entertainment, or agency environments strongly preferred.
- Ability to transit throughout the arena for long periods of time.
- S-Sedentary Work – Exerting up to 10 pounds of force occasionally.
- Must be able to carry on a conversation both on the phone and in-person.
- Ability to Read, Write & Speak in English
- Wide range of full-time benefit options including
- Medical, Dental and Vision coverages
- Life and Disability options
- Vacation, sick and holiday leave programs
- In-arena work requirements with the potential of hybrid schedules based on each role and department.
- Perks:
- Discounts at Fanatics Team Shop
- Tickets available for Phoenix Suns and Phoenix Mercury games
- Visit our Culture page to learn more about our culture and work environment
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